Thursday, April 26, 2012

thanks for the warmth lil hoodie

Its spring hmm, I didn’t realize it because as I’m running my daily route, its cold, like super cold, so I’m thankful for my lil purple hoodie, so I got curious, what’s up with hoodies, where did they come from how did they come about.

“The hooded sweatshirt was first produced in the United States starting in the 1930s. The modern clothing style was first produced by Champion in the 1930s and marketed to laborers working who endured freezing temperatures while working in upstate New York. The term hoodie entered popular usage in the 1990.
The hoodie took off in the 1970s, with several factors contributing to its success. Hip hop culture developed in New York City around this time, and the hoodie's element of instant anonymity, provided by the accessible hood, appealed to those with criminal intent. High fashion also contributed during this era, as Norma Kamali and other high-profile designers embraced and glamorized the new clothing. Most critical to the hoodie's popularity during this time was its iconic appearance in the blockbuster Rocky film.” -- wikipedia

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